Austrian luxury lingerie brand Hanro has unveiled its new Atelier platform in collaboration with renowned Austrian designer Arthur Arbesser. The initiative aims to blend Hanro’s heritage craftsmanship with Arbesser’s contemporary aesthetic, marking a significant step in the brand’s commitment to innovation and design excellence. This partnership highlights Hanro’s strategic move to expand its creative horizons while reinforcing its position in the competitive global lingerie market.
Hanro Collaborates with Arthur Arbesser to Elevate Luxury Lingerie through Atelier Platform
Hanro, the iconic Austrian lingerie brand, has taken a bold step in redefining luxury intimate wear by partnering with Milan-based designer Arthur Arbesser. This collaboration brings together Hanro’s timeless craftsmanship and Arbesser’s contemporary aesthetic, culminating in an exclusive collection unveiled on the brand’s innovative Atelier platform. The new digital initiative is designed to…
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Author : Caleb Wilson
Publish date : 2025-10-06 13:40:00
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